![]() ![]() This example has everything that is needed to be qualified for a B2C audience: ![]() Stripe Informational InfographicĬar Comparison – Ford Mustang vs. Thus, if your products have a variety of client demographics, you should include more general information (avoid complex business terms), include lots of illustrations, and keep yourself away from using masculine and feminine colors. Some industries like law and regulations, banks, medicine, etc., are more gender-neutral. No matter who you are targeting, ensure you create interesting infographics that are planned according to your business demographics. You can target your existing customers, new potential customers, your Facebook and LinkedIn audience, etc. Your target audience is the people you should be looking up to. Still, we’ve decided to select this one with a purpose – to show you that you have to adhere to your audience and avoid overcomplicating things when it’s not necessary. Most of our other infographic examples will be much more detailed. It’s one of the easy infographic ideas, and there are plenty of tools that can enable you to create it We can find the logos of the companies, as well as their values in percentage. Heavy machinery manufacturers and their respective market share. In this example, we find out a simple infographic. Market Share in the Heavy Machinery Industry – by Counterpointresearch ![]() This way, you can add value to your audience but you will get measurable results that have a long-lasting effect. If you’re part of a very competitive niche, using infographics can help you stand out from the competition by showing additional knowledge and explaining it to your audience in a few basic steps. There is a saying that the ones who know the most, can explain the simplest. Infographic posts are shared, commented on, and liked more, as readers have better chances to understand the content and it looks visually pleasing. Posts that include infographics are more viral, as the latter could improve reading comprehension by up to 50%. In fact, according to a Visme report, people can digest information 39% quicker, and process payments 30% faster if they have visuals to help. Infographics are a good way for ads, as you can grab users’ attention in no time. This can result in more traffic to your content. But if you post infographics on your blog, you can increase web impressions from Google, as you will improve your other metrics (like bounce rates, time spent on site, etc.). It’s an ever-lasting fight for web traffic on the Internet. We can say from experience that the best infographics are the ones with clear goals and milestones. Whether you want to increase your visibility or increase your market share, you want to ensure you have a specific goal and you do not play with many different infographic topics, as people find this rather confusing. If you’re a manager, you might want to focus on infographic themes oriented more toward your team or potential customers. If you are a marketer, you would like to grab users’ attention and increase the engagement rate. The first part of this job is to find infographics ideas that you can utilize in your current scenario. ![]() Make proper research on your infographic topics 1. How to find the right infographic topics?ĥ. In this article, we will show you how to look for information, define your infographic topic, and use the right tools to deliver your infographics successfully.Ĥ. Well, we have to admit it’s not that easy to come up with something unique that is going to be practical for users but at the same time unique as content. While we’re not experts in brain activities, plenty of statistics prove the long-term value of using infographic design ideas. Whereas they will only remember 10% of the information they hear aloud. On average, people will remember 65% of the information they see in a visual. Your endeavors will be worth it, as humans tend to remember much more things when they can see them, making infographics a powerful tool in the right hands. In the beginning, it might seem like a daunting task, but you will quickly realize the benefits compared to the efforts you’ve put into your visual data representation. Whether you are a marketer or a business person who wants to communicate their message better in front of the team, finding the right infographic topics and using the right visuals will make a noteworthy difference. As a result, you can significantly improve your marketing statistics and engage customers in a unique way using visuals such as infographics. Data visualization techniques could turn boring information into remarkable images in your head. We live in a world in which visuals play a major role. ![]()
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